Wize Tea
Product, launch and brand films for Wize Tea over two years.
The Brief
A revolutionary product.
Wize Tea upcycles excess coffee leaves into sparkling iced tea, creating off-season work for coffee farmers. It needed that story told to retailers and investors, and to its audience online.
Year
Since 2018
Client
Wize Tea
Category
Events & Openings
Food & Beverage
What We Made
We started with a hero film, then kept making work for every stage of the brand.
We edited their Nicaragua footage into a hero piece that went to retailers and investors and was shared online, and later added footage of dancers to it. After that came a Christmas promo, event coverage of their Mixology events and a tasting at English Bay, a spot featuring local business owner Restore Human, and creative videos including one for Wize Threads. Eventually we started making commercials for them.
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